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Capital Brewery Island Wheat Label

Date: 
Description: Capital Island Wheat beer label. The label features a drawing of the Wisconsin Capitol dome flanked by stalks of wheat. There is also a map of Washington I...
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Badger Club Special, Beer Label

Date: 1931
Description: Label submitted to the state of Wisconsin for trademark registration. "Badger Club Special, A special process brew, alcoholic content less than 1/2 of 1% b...
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Blatz Malt Syrup, Label

Date: 1923
Description: Label submitted to the state of Wisconsin for trademark registration. The triangular shaped label for Blatz Malt Syrup is printed in black and red. At the ...
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Blatz Red Star Ginger Ale, Label

Date: 1924
Description: Label submitted to the state of Wisconsin for trademark registration. Bottle label for Blatz Red Star Ginger Ale. The label features the Blatz logo at the ...
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Bevo, Label

Date: 1917
Description: Label submitted to the state of Wisconsin for trademark registration. The label features an image of a crane and an eagle. Bevo was a non-alcoholic drink p...
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Old Heidelberg, Beer Label

Date: 1926
Description: Label submitted to the State of Wisconsin for trademark registration. "Old Heidelberg Brew, Made under the formula of a famous old German brew, Val. Blatz ...
Photograph

The Brewery and the Brewer

Date: 1961
Description: Elevated view of the brewing kettles at the Pabst Brewery. A brewery worker is walking up the stairs in between the kettles.
Photograph

Brewery Wagons Delivering Beer

Date: 
Description: Brewery wagons loaded with beer barrels in foreground of the Potosi Brewery.
Photograph

Haertel Brewery

Date: 1880
Description: Exterior view of the Haertel Brewery which later became the Eulberg Brewery.
Historical Essay

Prohibition Soda Pop

Wisconsin Historical Museum Object – Feature Story
Case of soda pop bottles shipped by the Kurth Company of Columbus, Wisconsin during prohibition, 1920-1933. (Museum object #1994.77.1)
Photograph

Bottling Department, Jos. Schlitz Brewing Co.

Date: 
Description: Dual interior views of the Schlitz Brewery bottling department.
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General View of Schlitz Brewery

Date: 
Description: Elevated view of the Schlitz Brewery facilities.
Photograph

Office Entrance and Office Buffet, Jos. Schlitz Brewing Co.

Date: 
Description: Dual exterior and interior views of office entrance and office buffet.
Historical Essay

3100 Gallon 'Bright Beer' Tank

Wisconsin Historical Museum Object – Feature Story
"Bright beer" storage tank by Dunck Tank Works, Milwaukee, c 1910. Used by Stevens Point Brewery, Stevens Point, c 1915-1995.(Museum object #2007.83.2)
Photograph

Grocery Convention Display

Date: 1933
Description: The Fauerbach Beer display at the Grocery Convention. The display consists of many bottles of beer, beer cases, die cut cardboard displays, cloth bunting a...
Photograph

Jos Schlitz Brewing Co., Wash House

Date: 
Description: Interior view of men working in the wash house at Schlitz Brewery. At the top right is an inset of the exterior of the building.
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T. Knapstein & Co. Letterhead

Date: 
Description: Letterhead of T. Knapstein & Company, proprietors of the New London Brewery. On the left is a rectangular image with a decorative border surrounding a man ...
Historical Essay

Letterheads - Image Gallery Essay

Promotions on Paper, 1850s-1975
Custom-designed letterheads were a universal way of proclaiming who you were. Historical letterheads are prime examples of early branding.

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