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New Holiday Beer

Date: 1971
Description: Poster of the Potosi Brewing Company, advertising a new holiday beer introduced by the new director of brewing, Joe Tschida. The poster includes his photo...
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Milwaukee's First Bottle House, Beer Label

Date: 1934
Description: Label submitted to the state of Wisconsin for trademark registration. Blue, black and silver art deco-style beer label for Milwaukee's First Bottle House b...
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Big Boy Beer, Label

Date: 1935
Description: Label submitted to the state of Wisconsin for trademark registration. Depicts a man in a suit holding a bottle of beer. Big Boy was produced by the Hanover...
Photograph

Schlitz Beer Display

Date: 04 18 1945
Description: Schlitz display with four bottles of beer displayed as flowers with sign "Summer Time is Schlitz Time."
Photograph

Silverford's A.I.D. Pharmacy

Date: 1938
Description: A cooler sits in Silverford's A.I.D. Pharmacy surrounded by advertisements, seeds, hygiene products, and magazines. A sign above the cooler reads "Our Beer...
Poster

Adler Brau Ad

Date: 
Description: Promotional poster for Adler Brau showing a can and two bottles of beer on a platter beneath the slogan "Request the best... for Friend & Guest" and above ...
Photograph

Fauerbach Centennial Brew

Date: 12 01 1953
Description: A six-pack of Fauerbach Centennial Brew bottles on top of a case of the same beer. The brand "Fauerbach CB" is seen on the packaging.
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Golden Glow, Beer Label

Date: 1933
Description: Label submitted to the State of Wisconsin for trademark registration. "Blumer's Golden Glow Beer, 'It's the After Glow', Blumer Products Co." The center of...
Photograph

Reed's Cafe

Date: 1937
Description: A woman is standing by a cooler with a beer bottle in her hand at Reed's Cafe near a stove and countertop. Original caption states: "McCormick-Deering 6 ca...
Photograph

Floyd Kaylor Restaurant

Date: 1937
Description: A woman is filling a glass from a faucet mounted on a McCormick-Deering 6 can cooler in the Floyd Kaylor Restaurant. Three people are sitting at a counter ...

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