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Photograph

Phi Epsilon Pi Informal Party Bar

Date: 11 22 1930
Description: Bar set up for informal party at Phi Epsilon Pi fraternity house with beer keg and beer advertising on the wall. There is an autographed picture of Rudy Va...
Photograph

Midstate Grocer's Association Dinner

Date: 04 24 1950
Description: The Midstate Grocer's Association dinner at Turner Hall. On display in the foreground are Fauerbach Beer, Nehl Soda, Blatz Beer, and Schoep's ice cream.
Photograph

Fauerbach and Blatz Beer Signs

Date: 08 27 1933
Description: Fauerbach and Blatz beer signs at the concession stand at the Dane County fair. The signs read: "Fauerback Beer Served Here Exclusively!" and Blatz Brewing...
Photograph

Atlas Beer Delivery by Airplane

Date: 04 07 1933
Description: Ira Chambers of the Atlas Distributing Co. is shown receiving the first case of Atlas Beer, of Chicago, Illinois, from the pilot of a Northwest Airlines pl...
Photograph

Moon Molinaro, Bartender

Date: 08 25 1934
Description: Apron-clad "Moon" Molinaro, Fauerbach's bartender, fills a stein of Fauerbach beer from the tap, with Arthur Towell's University of Wisconsin diploma on th...
Photograph

Placing Order for First Legal Beer

Date: 03 15 1933
Description: Donald Huseby, office manager of the Fauerbach Brewery, receiving from Herman Lochner, police reporter for the "Capital Times," an order for the first case...
Photograph

Midstate Grocer's Association Dinner

Date: 04 24 1950
Description: View from stage towards people sitting at long tables for the Midstate Grocer's Association dinner at Turner Hall. On display on the stage in the foregroun...
Photograph

Fauerbach Brewing Co. Float

Date: 07 27 1934
Description: An automobile covered in crepe paper with a beer bottle on the front end, and a sign on the top serves as the Fauerbach Brewing Co. float. It was built to ...
Photograph

Phi Delta Upsilon Bowery Party

Date: 04 14 1934
Description: Group portrait of students in costume at Phi Delta Upsilon Bowery Party, 418 N. Frances. Shows Bock Beer poster on wall, and a sign that reads: "Drinks, On...
Photograph

Fauerbach Beer Signs at Concession Stand

Date: 08 27 1933
Description: View towards the Fauerbach concession stand, with five servers, all men, standing behind the counter at the Dane County fair. There are signs for Coca-Cola...
Photograph

Northwest Airways Special Delivery

Date: 04 07 1933
Description: In an obvious publicity stunt, a Northwest Airways pilot delivers the first case of post-Prohibition Atlas Beer to Madison distributor Ira Chambers. The sh...
Photograph

Omnibus Advertising VFW Post 1318

Date: 08 30 1933
Description: Omnibus advertising Marion Cranefield VFW Post 1318 and Fauerbach Beer. The bus is parked in front of Ferdinand C. Jack's Tailor Shop and Edward "Ace" Fisc...
Photograph

Fauerbach Tank Room

Date: 04 03 1933
Description: Four men are standing in the tank room at Fauerbach Brewing Co. One of the men is turning a valve. The photograph was taken to mark the modification of the...

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