Search the Wisconsin Historical Society's collections

Searching for

Refine by

Results 1-10 of 10

Print

Schlitz Atlas-Brau

Date: 
Description: Advertisement for Schlitz Atlas-Brau with Atlas carrying the earth with a Schlitz label on his shoulders. Some text reads, "Ask for Schlitz. The Beer That ...
Print

Schlitz Beer Label

Date: 
Description: Label, cut in the shape of a parallelogram, for a bottle of Schlitz beer bearing the Schlitz insignia and the slogan: "The beer that made Milwaukee famous....
Print

Schlitz Beer Advertisement

Date: 04 1932
Description: "Here's to Health!", an advertisement for the alcohol-free beer brewed by Schlitz during Prohibition. The advertising touts the product's healthful qualiti...
Print

Schlitz Ginger Ale, Label

Date: 1927
Description: Label submitted to the state of Wisconsin for trademark registration. "Schlitz, Pale Dry, Ginger Ale 'Will make your hospitality famous.'" The advertisemen...
Print

Schlitz Advertisement

Date: 1906
Description: Schlitz advertisement copied from the "Milwaukee Press Club Annual." The image features an African man holding a Schlitz advertising sign. Underneath the i...
Print

Schlitz, Beer Label

Date: 1934
Description: Label submitted to the state of Wisconsin for trademark registration. "Schlitz, The Beer That Made Milwaukee Famous". The label is cut in the shape of a pa...
Print

Schlitz Brewing Company

Date: 1900
Description: Elevated view of brewing company. A sign for Schlitz is suspended between two of the buildings. Pedestrians, trolleys, and horse-pulled vehicles are on th...
Print

Schlitz Brewing Company Memohead

Date: 
Description: Memohead of the Joseph Schlitz Brewing Company of Milwaukee, Wisconsin, with an elevated view of the brewery complex, including an elevator and other stora...
Print

Old Milwaukee, Beer Label

Date: 1936
Description: Label submitted to the state of Wisconsin for trademark registration. "Old Milwaukee Beer, Jos. Schlitz Brewing Co." At the center of the label is an image...
Print

Schlitz Brewing Company

Date: 1890
Description: Elevated view of brewing company and surrounding roads. On the road in front of the buildings are horse-drawn carts carrying barrels, a trolley car, and pe...

Have Questions?

If you didn't find the material you searched for, our Library Reference Staff can help.

Call our reference desk at 608-264-6535 or email us at: