Search the Wisconsin Historical Society's collections

Searching for

Refine by

Results 1-20 of 28

Photograph

McCormick-Deering I-30 Tractor Pulling Miller Beer Railroad Car

Date: 01 02 1934
Description: Two workmen use a McCormick-Deering I-30 industrial tractor to attach railroad cars carrying Miller High Life beer.
Photograph

Fauerbach and Blatz Beer Signs

Date: 08 27 1933
Description: Fauerbach and Blatz beer signs at the concession stand at the Dane County fair. The signs read: "Fauerback Beer Served Here Exclusively!" and Blatz Brewing...
Print

Schlitz Beer Advertisement

Date: 04 1932
Description: "Here's to Health!", an advertisement for the alcohol-free beer brewed by Schlitz during Prohibition. The advertising touts the product's healthful qualiti...
Photograph

Steinbacher's Saloon

Date: 1915
Description: Exterior view of the bar owned by Rudolph Steinbacher at the corner of 16th Street and St. Paul Avenue. A large sign for Schlitz beer is painted on the wa...
Print

Advertisement for Pabst Blue Ribbon Beer

Date: 1940
Description: Advertisement produced for Pabst Blue Ribbon beer featuring a man wearing a suit and hat, supposedly at a sports event, excitedly holding a cup of beer. Th...
Print

New Holiday Beer

Date: 1971
Description: Poster of the Potosi Brewing Company, advertising a new holiday beer introduced by the new director of brewing, Joe Tschida. The poster includes his photo...
Photograph

Floyd Kaylor Restaurant

Date: 1937
Description: A woman is filling a glass from a faucet mounted on a McCormick-Deering 6 can cooler in the Floyd Kaylor Restaurant. Three people are sitting at a counter ...
Photograph

Man Ordering Beer at Civilian Defense Rally

Date: 08 15 1942
Description: A man orders a beer from the outdoor bar at a Civil Defense Rally. The banners on the booth read "Pabst Blue Ribbon Beer On Draft" and "Greendale Civilian ...
Book or Pamphlet

International C-50 Truck Brochure

Date: 1936
Description: Cover of an advertising brochure for an International C-50 truck. Features a photograph of men unloading cases of beer from a C-50 truck owned by Miller Br...
Print

Big Boy Beer, Label

Date: 1935
Description: Label submitted to the state of Wisconsin for trademark registration. Depicts a man in a suit holding a bottle of beer. Big Boy was produced by the Hanover...
Print

Kellermeister Beer, Label

Date: 1934
Description: Label submitted to the state of Wisconsin for trademark registration. Kellermeister Beer, made by the Oconomowoc Brewing Company. Includes an image of a Ge...
Print

Louis Schoen's Old Lager, Label

Date: 1944
Description: Label submitted to the state of Wisconsin for trademark registration. "Louis Schoen's Old Beer Lager, Quality has No Substitute, Brewed and Bottled by the ...
Print

Five O'clock Club Beer, Label

Date: 1936
Description: Label submitted to the state of Wisconsin for trademark registration. "Five O'clock Club Beer, A. Gettelman Brewing Company." The label features the silhou...
Print

Topper, Beer Label

Date: 1937
Description: Label submitted to the State of Wisconsin for trademark registration. "Topper, 'It's Tops to You' Beer." Schonbrunnn Brewing Co. An oval shaped beer label ...
Print

Bobbie Ale, Beer Label

Date: 1940
Description: Label submitted to the state of Wisconsin for trademark registration. "Bobbie Ale, 'Nips' Wisconsin Pioneer Ale, Two Rivers Beverage Co." At the center of ...
Print

Chief Oshkosh, Beer Label

Date: 1937
Description: Label submitted to the state of Wisconsin for trademark registration. "Chief Oshkosh, Lager Beer, Brewed and Bottled By the Oshkosh Brewing Company." Print...
Print

Pioneer Beer, Label

Date: 1937
Description: Label submitted to the state of Wisconsin for trademark registration. "Pioneer Beer, G. Weber Brewing Co." Under this in the center is a leaf with the lett...
Print

Cream Top Beer, Label

Date: 1938
Description: Label submitted to the state of Wisconsin for trademark registration. "Cream Top Beer, Whitewater Brewing Co." Pictured on the label is a man sitting at a ...
Print

Superfine Marathon Beer, Label

Date: 1939
Description: Label submitted to the state of Wisconsin for trademark registration. "Superfine Marathon Beer, Marathon City Brewing Company." In the foreground of the im...
Print

German Style Beer, Label

Date: 1933
Description: Label submitted to the State of Wisconsin for trademark registration. "German Style Beer, Peter Bub Brewery." Pictured on the label are a group of gnomes d...

Have Questions?

If you didn't find the material you searched for, our Library Reference Staff can help.

Call our reference desk at 608-264-6535 or email us at: