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Photograph

Capital Brewery

Date: 1873
Description: Elevated view of employees, along with young children, posed around a wagon loaded with barrels of beer in front of Hausmann's Capital Brewery at the corne...
Photograph

Goal Post Restaurant

Date: 10 06 1944
Description: Storefront of Goal Post Restaurant and Tavern, 1515 Monroe Street, display window featuring bottles of Schlitz beer and 7-UP with a pinball machine visible...
Photograph

Arian's Tavern

Date: 10 06 1944
Description: Arian's Tavern, 2517 University Avenue. The windows have Venetian blinds, and a Schlitz beer neon sign. At the corner of the building on the right is a "We...
Photograph

Fauerbach F.B.C. Lager Bottle

Date: 12 09 1941
Description: Fauerbach F.B.C. Lager bottle on display.
Photograph

Blatz Beer Display

Date: 12 03 1940
Description: Blatz beer display at 20th Century Market.
Photograph

Beer and Snack Food Display

Date: 11 09 1939
Description: Budweiser beer and snack food display in Frank Fruit Company, 609-613 University Avenue. Sign says, "America's Social Companion".
Photograph

Al Higgins at the Bar

Date: 04 11 1937
Description: Albert Higgins pouring whiskey behind the bar, with a large display of whiskey bottles behind him at Camel's Tavern, located at 619 University Avenue.
Photograph

Park Hotel Club 22 Bar

Date: 02 12 1936
Description: Park Hotel Club 22 bar with six stools and "Heileman's Old Style Lager" sign.
Photograph

Moon Molinaro, Bartender

Date: 08 25 1934
Description: Apron-clad "Moon" Molinaro, Fauerbach's bartender, fills a stein of Fauerbach beer from the tap, with Arthur Towell's University of Wisconsin diploma on th...
Photograph

Fauerbach Brewing Co. Float

Date: 07 27 1934
Description: An automobile covered in crepe paper with a beer bottle on the front end, and a sign on the top serves as the Fauerbach Brewing Co. float. It was built to ...
Photograph

Fauerbach Brewing Co. Booth

Date: 09 23 1933
Description: Fauerbach Brewing Co. booth for the East Side Businessmen's Association (ESBMA) Fall Festival. Sign reads: "When the second Wisconsin State Capitol was com...
Photograph

Fauerbach and Blatz Beer Signs

Date: 08 27 1933
Description: Fauerbach and Blatz beer signs at the concession stand at the Dane County fair. The signs read: "Fauerback Beer Served Here Exclusively!" and Blatz Brewing...
Photograph

Fauerbach Beer Signs at Concession Stand

Date: 08 27 1933
Description: View towards the Fauerbach concession stand, with five servers, all men, standing behind the counter at the Dane County fair. There are signs for Coca-Cola...
Photograph

Governor Schmedeman Signs the Beer Bill

Date: 06 02 1933
Description: Governor Albert G. Schmedeman signing the Beer Bill with 14 men observing.
Photograph

Placing Order for First Legal Beer

Date: 03 15 1933
Description: Donald Huseby, office manager of the Fauerbach Brewery, receiving from Herman Lochner, police reporter for the "Capital Times," an order for the first case...
Photograph

Atlas Beer Delivery by Airplane

Date: 04 07 1933
Description: Ira Chambers of the Atlas Distributing Co. is shown receiving the first case of Atlas Beer, of Chicago, Illinois, from the pilot of a Northwest Airlines pl...
Photograph

Phi Epsilon Pi Informal Party Bar

Date: 11 22 1930
Description: Bar set up for informal party at Phi Epsilon Pi fraternity house with beer keg and beer advertising on the wall. There is an autographed picture of Rudy Va...
Photograph

Alex Drives Distributing Co. Booth at ESBMA Festival

Date: 09 10 1929
Description: Alex Drives Distributing Company booth at East Side Business Men's Association (ESBMA) Fall Festival. The booth is featuring Pabst Blue Ribbon beer.
Photograph

Alex Drives Distributing Co. Booth at ESBMA Festival

Date: 09 10 1929
Description: Alex Drives Distributing Co. booth at the East Side Business Men's Association (ESBMA) Fall Festival. Featuring Pabst Blue Ribbon beer.
Photograph

Five Cent Beer

Date: 08 20 1963
Description: Knights of Columbus member celebrates at an annual "gay nineties" party. He stands next to a sign that advertises beer at five cents a glass.

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