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Photograph

Licari Tire Company

Date: 07 02 1936
Description: A view of the Licari Tire Company, 767 West Washington, with a Phillips sign in the foreground, and a Gillette Tire Company sign with the company's slogan:...
Photograph

United Motor Service/Automotive Electric Sales Co.

Date: 02 28 1933
Description: United Motors Service and Delco Batteries/Automotive Electric Sales Co. building, 754 E. Washington Avenue.
Photograph

Madison Automotive Service

Date: 04 23 1926
Description: Madison's Automotive Electric Service Company at 122-124 West Main Street. The Loraine Hotel can be seen in the left background.
Photograph

Heeb Company Warehouse

Date: 05 26 1927
Description: The Heeb Company Warehouse at the intersection of West Gorham and North Broom Streets (328 West Gorham) with Findorff Construction sign in front. The Heeb ...
Drawing

Heeb Company Warehouse

Date: 1927
Description: An architect's rendering of the Heeb Automotive Equipment Company building, 401 West Gorham Street; Law, Law, and Potter, architects. The building was boug...
Photograph

International Model F Truck

Date: 1916
Description: A man sits in a parked International Model F (or 31) truck filled with cylindrical packages outside of Studebaker Wagons and Buggies dealership, where a gr...
Photograph

Firestone Tire Store

Date: 03 17 1928
Description: Interior of Firestone Tire Store, perhaps on N. Jefferson Street, north of E. Wells Street. Displays of merchandise including tires, tubes and other auto p...
Photograph

Man with Bowes Metro Truck

Date: 1950
Description: A man holds a coil of tubing while standing near the opened back doors of an International truck with Metro body owned by Bowes Auto Products. The text on ...
Photograph

Firestone Truck Parked in Urban Strip

Date: 1915
Description: Rear view of International Model F or 31 truck operated by Firestone. The truck is parked on a city street in front of buildings. The Firestone company lo...
Photograph

Aviation Inn

Date: 
Description: View across street toward the Aviation Inn filling station featuring two prominent American flags. Signage reads "Aviation Inn Refreshments" "Park Here" "H...
Postcard

Main Street

Date: 
Description: Photographic postcard of Main Street. Businesses line the street, including the Adams Auto Company Dodge-Plymouth, McBride Equipment Company, and McCormick...
Photograph

America's Dairyland Cart

Date: 1939
Description: Cart built by Ideal Body Co. for dairy industry for use at the Wisconsin State Fair.
Photograph

Madison Pepsi Cola Company Truck

Date: 09 16 1938
Description: Madison Pepsi Cola Company truck made by the Ideal Body Company in front of the Ideal Body Company shop on Park Street.
Photograph

Ideal Body Company Truck

Date: 
Description: Man holding a wooden barrel next to a truck modified by the Ideal Body Company parked on the street in front of the Ideal Body Company building on Park Str...
Photograph

Ideal Body Company Employees

Date: 
Description: Four men, probably employees of the Ideal Body Company, standing in the doorway of the company's building on Park Street.
Photograph

Ideal Body Company Truck

Date: 
Description: Truck with bed built by Ideal Body Company advertising the company. the truck is parked in front of the Ideal Body Company building on Park Street.
Photograph

Trailer Built by Ideal Body Company

Date: 
Description: Front view of a trailer built by the Ideal Body Company outside the Ideal Body Company on Park Street.
Photograph

Race Car on Trailer

Date: 
Description: Race car built by Ideal Body Company on a trailer parked in front of the Ideal Body Company shop on Park Street.
Photograph

Looking North on Main Street

Date: 1923
Description: A busy street scene on Main Street and Wisconsin Avenue. Cars are parked in the middle of the street, and triangle flag banners hang above. The shops have...
Photograph

Business Section

Date: 1925
Description: View across road of the exterior of L.H. Hanold, a general merchandise store offering gasoline, tires, tubes, eggs, and cream. In the far background is a t...

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