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Photograph

Beechnut Gum Girls

Date: 1935
Description: Beechnut Gum girls, posed in front of an automobile, promoting the product for a national advertising campaign.
Photograph

Duncan Hines Advertisement

Date: 01 16 1953
Description: Six people are standing in front of a railroad car with a Duncan Hines advertisement on the side, two boxes of cake mix and a large cake with the sign: "An...
Photograph

Trucks in front of Nehi Bottling Company

Date: 05 05 1945
Description: Company trucks in front of Nehi Bottling Company (Royal Crown Soda), 2600 University Avenue at the intersection of Grand Avenue. The back ends of the four ...
Photograph

Servisoft Company Truck

Date: 05 02 1946
Description: A truck for Servisoft Company, 555 West Mifflin Street. Advertisement on side of truck says "SERViSOFT, Enjoy Soft Water, the Modern Way."
Photograph

Madison City Bus

Date: 08 01 1947
Description: Interior view looking toward the back of a Madison Bus Company's new 35 foot bus which seats 45 people. Above the windows are advertising posters.
Photograph

Mendota Court

Date: 09 23 1947
Description: Two cars and a delivery truck parked on Mendota Court. The truck has an advertisement for Camel cigarettes.
Photograph

Railway Express Agency Truck

Date: 12 1947
Description: Railway Express Agency truck in front of the Chicago and Northwestern Railway station. Seated or standing on the truck are five people (Frost family?). The...
Photograph

American Dairy Association Group Portrait

Date: 1947
Description: American Dairy Association truck with 17 men standing in front. Six faces of men are imposed over the building in the background above the truck.
Photograph

Wisconsin Central Airlines Dedication

Date: 08 03 1948
Description: Margaret McGuire, Alice in Dairyland, at left, christens the "Northliner Alice in Dairyland" with a bottle of milk at the Madison municipal airport, with N...
Photograph

East Washington Avenue at Pinckney Street

Date: 12 04 1948
Description: Elevated view of street scene at East Washington Avenue and Pinckney streets with pedestrians crossing the street. Advertisement on the side of a parked Ra...
Photograph

A.A. Elkind & Company Model Home #3

Date: 08 10 1950
Description: Photograph of model home #3 constructed at 201 Harding Street by A.A. Elkind & Company, builders and developers, 1940 Winnebago Street. The image appeared ...
Photograph

Buick Advertising Sign

Date: 07 29 1952
Description: Buick advertising sign in the first block of North Fairchild Street, uncovered by workers who removed another billboard that had covered the old sign.
Photograph

Elmer Gloege

Date: 10 01 1953
Description: Portrait of Elmer Gloege used for an advertisement of the Elmer Gloege Shell Service Station, 2801 University Avenue.
Photograph

Hendrickson's Modern Home Furnishing Store

Date: 03 09 1954
Description: Exterior view of Hendrickson's Modern Home Furnishing Store at 2570 University Avenue, taken for the store's grand opening. The VA hospital is in the backg...
Photograph

House by Harold Bewick

Date: 03 15 1954
Description: Advertisement for an open house at a newly-built house at 4137 Council Crest, Nakoma. The house was built by Harold E. Bewick, building contractor, and adv...
Photograph

Olson's Broadway Cities Service Station

Date: 11 18 1954
Description: Exterior view of a large service station with three groups of gasoline pumps in front, located at 2629 West Broadway in Monona. The building has a sales ro...
Photograph

Olson's Broadway Cities Service Station

Date: 11 18 1954
Description: Advertising portrait of Ole Olson. He is wearing a uniform and bow tie with emblem patches on his jacket and cap. He is holding a gas hose nozzle and is st...
Photograph

Town and Country House Store and Warehouse

Date: 02 01 1957
Description: A metal store building and a metal warehouse building at 3320 University Avenue. In the background is a tree lined ridge. In the foreground is a two-lane r...
Photograph

Kapec Orchard's New Market

Date: 01 04 1958
Description: Exterior view of the newly opened orchard stand at Kapec Orchard on Verona Road. The sign across the front of the building advertises fresh apples, sweet c...

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