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Beer Is Back

Date: 1933
Description: Card advertising the return of beer for sale at the end of Prohibition. The card offered free delivery of Blatz Old Heidelberg brew to all parts of Madison...
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MADD Stickers

Date: 1985
Description: Two stickers promoting Mothers Against Drunk Driving (MADD) with a drawing of a car with a martini glass in front of it and a circle-backslash symbol (proh...
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Brewmaster's Pub Napkin

Date: 
Description: Napkin from Brewmaster's Pub in Kenosha advertising itself as the Midwest's first brew pub. The graphic on the napkin includes a beer stein and a stalk of ...
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Forged Strip Labels

Date: 1922
Description: Forged labels imitating United States Government Revenue stamps seized by Prohibition Officers. The labels were used by bootleggers to make customers belie...
Historical Object

Ron Kramer Bottle Cap

Date: 1964
Description: Inside of Coke bottle cap with a head shot of NFL All Star offensive end Ron Kramer, #88.
Historical Object

Jim Taylor Bottle Cap

Date: 1964
Description: Inside of Coke bottle cap with a head shot of Packers full back, #37 Jim Taylor.
Historical Object

Willie Davis Bottle Cap

Date: 1964
Description: Inside of Coke bottle cap with a head shot of NFL All Star defensive end, #87, Willie Davis.
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Capital Brewery Island Wheat Label

Date: 
Description: Capital Island Wheat beer label. The label features a drawing of the Wisconsin Capitol dome flanked by stalks of wheat. There is also a map of Washington I...
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Badger Brew Label

Date: 
Description: Label from a Badger Brew pilsner beer featuring the outline of the state of Wisconsin and stalks of wheat on a red background.
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Lakefront E.S.B. Label

Date: 
Description: Label for Lakefront Extra Special Bitter OCIA certified organic ale. The label shows a cow leaping over a farm field with a barn and silo in the background...
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Friarswood Dark Lager Label

Date: 
Description: Label for Friarswood Dark Lager brewed by Brewmasters' Pub, Ltd. The label features a drawing of the renovated masonry barn that houses the brew pub.
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Chief Oshkosh Beer Label

Date: 1962
Description: Label for Chief Oshkosh Beer with an arrowhead-shaped shield in the center bearing the name of the brew. There is also a depiction of the brewery with Lake...
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Lithia Beer Label

Date: 
Description: Label for Lithia Beer with the company logo at left.
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Northern Pale Beer Label

Date: 
Description: Label for Northern Pale brewed by Northern Brewing Company. The label depicts a lake scene with evergreen trees in the background and the round Northern Be...
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Peoples Bock Beer Label

Date: 
Description: Peoples Bock Beer Label with the word Peoples in an arrow, a drawing of a goat, and stalks of wheat. The label also bears the phrases "Hits the spot...
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Brewmasters Amber Beer Label

Date: 
Description: Brewmasters Amber beer label with a drawing of a mug of beer.
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Shine ON Beer Label

Date: 
Description: Label for Shine ON beer brewed by Central Waters Brewing Co. The label shows a drawing of a light switch on the sun.
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G. Heileman Brewing Co. Letterhead

Date: 
Description: Letterhead of the G. Heileman Brewing Company of La Crosse, Wisconsin, with a musketeer-like figure holding a bottle of beer in one hand and raising a glas...
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Huennekens Distributing Company Letterhead

Date: 
Description: Letterhead of the Huennekens Distributing Company of Racine, Wisconsin. On the left is a round silver tray holding a bottle of beer and a full glass with a...
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Independent Milwaukee Brewery Letterhead

Date: 
Description: Letterhead of the Independent Milwaukee brewery featuring an image of a man in a cap, vest, and tie holding both a bottle and a full glass of beer. The des...

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