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327 E WOLF RIVER AVE | Property Record | Wisconsin Historical Society

Property Record

327 E WOLF RIVER AVE

Architecture and History Inventory
327 E WOLF RIVER AVE | Property Record | Wisconsin Historical Society
NAMES
Historic Name:New London Bottling Works; the Flats
Other Name:City Brewery
Contributing:
Reference Number:73885
PROPERTY LOCATION
Location (Address):327 E WOLF RIVER AVE
County:Outagamie
City:New London
Township/Village:
Unincorporated Community:
Town:
Range:
Direction:
Section:
Quarter Section:
Quarter/Quarter Section:
PROPERTY FEATURES
Year Built:1876
Additions:
Survey Date:1981
Historic Use:brewery
Architectural Style:Astylistic Utilitarian Building
Structural System:
Wall Material:Brick
Architect:
Other Buildings On Site:
Demolished?:No
Demolished Date:
NATIONAL AND STATE REGISTER OF HISTORIC PLACES
National/State Register Listing Name:Not listed
National Register Listing Date:
State Register Listing Date:
NOTES
Additional Information:Photo codes: OUT/FRV 4:10A, 11A. See HAER form. NAER INVENTORY (06/1980): "The Flats," is a 2 story red brick apartment building. It has a gabled roof and segmented areched windows. The foundation is limestone and the floor plan is rectangular. The building measures 28 x 100 feet. The building is attractive and is in good shape. The building was built by Edward Becker in 1876 as the City Brewery, producing soda water and beer. The brewery averaged about 500 barrels a year. In 1899 Bernard Becker bought the business from Edward. He went into partnership in 1903 with John Herter. This partnership lasted until 1911, when Becker again became the sole proprietor of the bottling plant. In 1913, he went into partnership with a Mr. Steingraver. At this time the bottling plant was called the New London Bottling Works. The brewery went out of business in the late 20s. Sometime in early 30s the building was made into apartments for renters. It installed plumbing in the 30s by instruction of the city. The current owner is Greg Hatfield.
Bibliographic References:(A.) Wayne L. Krool, BADGER BREWERIES, PAST AND PRESENT, 1976, p. 101. (B.) Bessi Opper, tenant of "the flats" for 50 years, interviewed by B. Meindl, 04/1980.
RECORD LOCATION
Wisconsin Architecture and History Inventory, State Historic Preservation Office, Wisconsin Historical Society, Madison, Wisconsin

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