International Heavy Duty Truck Advertising Proof | Print | Wisconsin Historical Society

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International Heavy Duty Truck Advertising Proof

International Heavy Duty Truck Advertising Proof | Print | Wisconsin Historical Society
Advertising proof for International trucks, featuring a color illustration of a couple of boys waving at a passing semi-truck (tractor-trailer). Includes the text: "You don't lead in sales for 17 years unless you lead in value!"
DESCRIPTION
Advertising proof for International trucks, featuring a color illustration of a couple of boys waving at a passing semi-truck (tractor-trailer). Includes the text: "You don't lead in sales for 17 years unless you lead in value!"
RECORD DETAILS
Image ID:87025
Creation Date: 07 16 1949
Creator Name:International Harvester Company
City:
County:
State:
Collection Name:Young and Rubicam motor truck advertising proof books, 1938-1970
Genre:Print
Original Format Type:prints, photomechanical
Original Format Number:MCC MSS 14Z, Box 1, folder 14
Original Dimensions:9.75 x 13 inches
ADDITIONAL INFORMATION
Advertisement created for International Harvester by Young and Rubicam.
SUBJECTS
Dogs
Pets
Trees
Clothing and dress
Hats
Uniforms
Advertising
Automobile industry and trade
Children
Men
Outdoor recreation
Play
Toys
Delivery of goods
Roads
Sailing ships
Trucks
Water

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Reference Details
Location:Wisconsin Historical Society Archives, 4th Floor, Madison, Wisconsin

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