From Every Store Comes Christmas Cheer | Print | Wisconsin Historical Society

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From Every Store Comes Christmas Cheer

From Every Store Comes Christmas Cheer | Print | Wisconsin Historical Society
Advertising Proof. The illustration shows Santa holding a card with the headline: "From Every Store comes Christmas Cheer." Below is a yellow International truck, and the triple diamond logo. Text is at the bottom, with text inside a box that reads: "International Half-Ton to One-Ton Light Delivery Units come in 3 Wheelbase lengths to fit all types of retail delivery. Ask your International dealer for full information on any International from 1/2-ton trucks to heavy-duty six-wheelers."
DESCRIPTION
Advertising Proof. The illustration shows Santa holding a card with the headline: "From Every Store comes Christmas Cheer." Below is a yellow International truck, and the triple diamond logo. Text is at the bottom, with text inside a box that reads: "International Half-Ton to One-Ton Light Delivery Units come in 3 Wheelbase lengths to fit all types of retail delivery. Ask your International dealer for full information on any International from 1/2-ton trucks to heavy-duty six-wheelers."
RECORD DETAILS
Image ID:142714
Creation Date: 1938
Creator Name:International Harvester Company
City:
County:
State:
Collection Name:Advertising sample books (bluebooks), 1913-1957
Genre:Print
Original Format Type:prints, photomechanical
Original Format Number:MCC MSS 5Z, Box 183, Folder 5
Original Dimensions:11 x 13.75 inches
ADDITIONAL INFORMATION
Print includes flap that reads: "Many of the Activities of International Harvester Are Allied to the Success of the Retailer. A Page in Leading National Magazines."
SUBJECTS
Trucks
Signs and symbols
Automobile industry and trade
Santa Claus
Christmas

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Reference Details
Location:Wisconsin Historical Society Archives, 4th Floor, Madison, Wisconsin

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