Art of the Draw: Advertising Posters
from the McCormick-International Harvester Collection
PRINTING TECHNOLOGY POSTER
The Painter's Last Gasp
his poster represents
an intermediate stage in the mechanical reproduction of
images. While the images of the implements and their
operators were derived from photographs, the details of
sky and hills were hand-painted onto the printing plates
in the traditional lithographic manner. Although hand
painting persisted in fine art printmaking, it yielded
to photographic techniques in commercial lithography.
![Deering poster.](images/mcref1-l.jpg)
Color Lithograph, 1919
Printed by Rolland & Carqueville Co.
(Chicago)
for
International Harvester
Co. (Chicago)
30" x 20"
WHI 33585