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Property Record

306 E MADISON ST

Historic Name:
August Schiffler Building
Other Name:
David's Paint
Reference Number:
76196

Property Location

Location (Address)
306 E MADISON ST
County
Jefferson
City/Village
Watertown
Township
Unincorporated community
Town
Range
Direction
Section
Quarter Section
Quarter Quarter Section

Property Features

Year Built
1881
Additions
Survey Date
1986,2020
Historic Use
Architectural Style
Structural System
Wall Material
Brick
Architect
Other Buildings On Site
Demolished
No
Demolished Date
Additional Comments
This building was the A. Schiffler store in 1885, then became a saloon briefly. Around the turn of the century it became the Charles David paint store, which it remained until at least 1930. Today it is still called David's Paint Store.

This building has some historical interest as the location of a store and the long-time location of a paint store. The businesses are not individually significant, but they do contribute to the overall development of commerce in the Main Street Commercial Historical District.

Built around 1881 for August Schiffler to house his dry goods store, this cream brick commercial building exhibits a projecting cornice ornamented with modillions and projecting wooden triangular pediment shaped window heads over long narrow windows on the second story. A rear one-story brick addition featuring several vehicular doors is located at the rear. A concrete block addition constructed to accomodate the painting and repair of automobiles in the 1920s extends the facilities in an L-shape that fronts on North Third Street.

The August Schiffler building is a vernacular building exhibiting the influence of the Italianate style. Although this building is not architecturally significant, the Schiffler building contributes to the historic architectural character of the Main Street Commercial Historic District.
Bibliographic References
(A) Tax Records, City of Watertown, 1860-1910, Area Research Center, Library, University of Wisconsin-Whitewater. (B) Sanborn-Insurance Map, City of Watertown, 1884, 1890, 1915, 1926. (C) Watertown City Directories, 1866-1930, Watertown.

National And State Register Of Historic Places Listings

National/State Register Listing Name
Main Street Commercial Historic District
National Register Listing Date
Jun 02, 1989
State Register Listing Date
Contributing
Yes
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Attribution

For a credit line: Wisconsin Historical Society, Creator, Title, Unique Identifier. 

The Unique Identifier can be found at the top or bottom of the page for each item. The name of a downloaded file is NOT the unique identifier.

For bibliographic citations please consult the UW-Madison Libraries Citation Research Guide to ensure compliance with appropriate style guidelines.

 

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