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| Use press releases and media advisories to alert the media about your historic preservation group's newsworthy events. |
| Learn strategies for responding to community misunderstandings and “bad press” |
| Television and radio provide great opportunities to share your historic preservation message and attract large numbers of supporters. |
| Organizing a Publicity Event, Part 1 of 2 |
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| A publicity event is an ideal way for your historic preservation group to communicate information about a newsworthy or milestone event |
| Organizing a Publicity Event, Part 2 of 2 |
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| Learn how to plan the details to ensure your historic preservation group's event is a success. |
| If your historic preservation group is not using internet technologies to reach your supporters, you are closing doors on a broad audience. |
| Website visitors will expect even your low-budget historic preservation group to have a professional-looking and regularly updated website. |
| Email is still the simplest, most effective tool for reaching out to supporters of your historic preservation advocacy work. |
| Blogging can be a useful communication tool for your historic preservation group to share its advocacy message with a large online audience. |
| Many tools are available to help your historic preservation group produce and share rich and engaging multimedia content on the web. |
| Your historic preservation group can use a free online mapping tool to create a virtual tour of a historic site or building in your community. |
| Your historic preservation group can make compelling arguments for preservation by creating videos and posting them online. |
| Facebook offers enormous potential to build support and raise money for your cause. |
| Investing in your resources wisely is the key to maximizing your budget. Learn which resources are worth the money. |
| The best way to handle a historic preservation problem that gets a lot of public exposure is to turn it into a PR opportunity. |
| The first steps to start a new nonprofit organization in Wisconsin are the same, regardless of the new organization’s purpose and mission. |
| Before you can officially call your organization a "nonprofit," you must apply for tax-exempt status with the IRS. |
| To make sure the first board meeting of your new nonprofit organization is a success, you'll have to plan a busy agenda. |
| When you start a new nonprofit organization, you must not overlook some mundane but important operating practices. |
| The name you choose for your historic preservation organization will influence your "brand" and ultimately the success of your organization. |
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