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Photograph

Fridblom's Health Food Store

Date: 02 21 1944
Description: Exterior view from street towards the Oscar Fridblom's Health Food Store at a new location, 120 East Washington Avenue. A Heintz ketchup billboard is sitti...
Photograph

Officer Frank Ingraham with School Children

Date: 04 12 1945
Description: Officer Frank B. Ingraham, at his beat on the corners of State, Henry, and Johnson Streets, with young school children from Holy Redeemer School. Ingraham ...
Photograph

Dane County Oil Company Explosion

Date: 08 11 1945
Description: Exterior view of Dane County Oil Company, 1854 South Park Street, following an explosion of an anti-freeze can which killed one person and injured five.
Photograph

Red Dot Billboard

Date: 03 19 1945
Description: Two men painting a Red Dot Potato Chips mural / billboard on the side of a building.
Photograph

Willett S. Main Building

Date: 09 24 1947
Description: Willett S. Main building, built in the 1850's, on the corner of State Street and West Mifflin Street, looking west down the 100 block of State Street. The...
Photograph

Hartmeyer Building

Date: 10 15 1947
Description: Exterior view of Hartmeyer Meat Market building, located at the corner of North Hamilton and East Mifflin Streets.
Photograph

Kiekhofer Wall

Date: 04 29 1946
Description: One-hundred-twenty-foot-long red brick wall along sidewalk in the 600 block of Langdon Street about to be torn down for the Hillel Center. The wall, named ...
Photograph

Flooded Park Street

Date: 07 20 1948
Description: Flooded South Park Street underpass, with car stalled in three feet of water. A train is on the railroad bridge above. A young boy and girl wearing bathing...
Photograph

Automatic Heating and Air Conditioning Truck

Date: 12 06 1949
Description: A fuel oil truck parks in front of a building labeled "General Heating" at 506 University Avenue.
Photograph

Pyramid Motor Company Used Car Lot

Date: 12 22 1949
Description: Four cars park in the Pyramid Motor Company used car lot at 721 University Avenue. A company billboard is on the side of the Dictaphone Sales Agency buildi...
Photograph

Ice Truck Wreck

Date: 03 24 1950
Description: An ice truck is lying overturned on Highways 12-13 after encountering a patch of ice near Club Chanticleer west of Middleton. The truck and load of ice ove...
Photograph

Armed Forces Day Parade

Date: 05 20 1950
Description: University of Wisconsin ROTC marching units moving south down South Carroll street during a parade commemorating Armed Forces Day. The Episcopal cathedral ...
Photograph

Madison Soap Box Derby Champion

Date: 07 28 1957
Description: The car and driver that won the Madison Soap Box Derby in 1957 at the starting line. The car is called "Phillipson Garage" and the driver is Van Steiner of...
Photograph

Wisconsin Knights of Columbus Golden Jubilee Parade

Date: 05 18 1952
Description: Drum majorette leading band around the corner from West Main Street onto South Carroll Street in the Wisconsin Knights of Columbus Golden Jubilee parade. S...
Photograph

Buick Advertising Sign

Date: 07 29 1952
Description: Buick advertising sign in the first block of North Fairchild Street, uncovered by workers who removed another billboard that had covered the old sign.
Photograph

American Legion Parade

Date: 07 18 1954
Description: An old truck operated by the Richard Mulcahy Post 47 of Portage spraying water on the crowd at the American Legion parade around Capitol Square. The view i...
Photograph

Advertising Shapes American Life

Date: 02 14 1956
Description: A two-man crew puts up a 24-sheet poster of outdoor advertising about the First National Bank. It takes 15 to 20 minutes to put the advertising up on this ...
Photograph

Farmers Mutual Girls Softball League

Date: 08 09 1956
Description: Group portrait of the Farmers Mutual Girls Softball Team, the standout team in the Madison Girls Industrial Softball League. A Piggly Wiggly grocery sign a...
Photograph

G.A.R. Memorial Hall

Date: 04 08 1957
Description: Exterior view of G.A.R. (Grand Army of the Republic) Memorial Hall at 118 Monona Avenue (Martin Luther King Boulevard). The building was three windows wide...
Photograph

Billboard Christmas Greeting

Date: 12 19 1958
Description: Employees at the Madison division of the Borden Company arrange for a billboard to deliver Christmas greetings to their general manager, Henry A. Soldwedel...

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