Magazine or Periodical
"Presenting the Key Design for the Dealer's Base of Operations"
| The cover page for International Harvester's "Store Technics" September to October edition of magazines and newsletters. The article titled "Presenting the Key Design for the Dealer's Base of Operations," features an image of a prototype building for the International Harvester's farm equipment, trucks, tractors, parts and service locations. |
| Image ID: | 48184 |
|---|---|
| Creation Date: | 09 1944 |
| Creator Name: | International Harvester Company |
| City: | |
| County: | |
| State: | |
| Collection Name: | International Harvester Company magazines and newsletters, 1909-1984 |
| Genre: | Magazine or Periodical |
| Original Format Type: | |
| Original Format Number: | |
| Original Dimensions: |
| The article is consistent with other articles referring to International Harvester's move to universalize the style of their dealerships, nationally and internationally, and use innovative design techniques to utilize all the space in the building for the monetary progress of the company and benefit of each location's customers. International Harvester also sought to unify their look to symbolize the progression of the U.S. during and after World War II. |
| This image is issued by the Wisconsin Historical Society. Use of the image requires written permission from the staff of the Collections Division. It may not be sold or redistributed, copied or distributed as a photograph, electronic file, or any other media. The image should not be significantly altered through conventional or electronic means. Images altered beyond standard cropping and resizing require further negotiation with a staff member. The user is responsible for all issues of copyright. Please Credit: Wisconsin Historical Society. |
| Location: | Wisconsin Historical Society Archives, 4th Floor, Madison, Wisconsin |
|---|